The deal also includes in-game promotions, a Spotlight 29 Casino rewards desk in the arena’s concourse, and more. The development of this world-class venue represents the continued growth in the Coachella Valley and will bring with it great opportunities for those living and working in the region,” shared Chairman Darrell Mike of the 29 Palms Band of Mission Indians.Īs an official Founding partner of Acrisure Arena, Spotlight 29 Casino receives branding integrations including permanent interior and exterior signage throughout the arena for all events, LED ring exposure on the arena floor, as well as on dasher boards during hockey games.

“We look forward to working with the leadership and teams at Acrisure Arena and the Oak View Group in establishing the arena as focal point for our community. As a Founding partner of Acrisure Arena, which will provide exclusive benefits to Spotlight 29 and Tortoise Rock Casinos Club 29 members and guests, the deal represents one of Spotlight 29’s most exciting sports and entertainment partnerships to date.

PALM SPRINGS, CA (May 6, 2022) – Acrisure Arena, the Coachella Valley Firebirds, and Spotlight 29 Casino jointly announced today a multi-year relationship that names Spotlight 29 (46-200 Harrison Pl, Coachella, CA 92236) as the official and exclusive founding casino partner for the Coachella Valley Firebirds, the 32nd AHL team debuting in Fall 2022 and the affiliate of the NHL Seattle Kraken and Acrisure Arena, the newest world-class concert and sports venue designed specifically for the Coachella Valley. Spotlight 29 is Now the Official & Exclusive Casino Founding Partner of Acrisure Arena and the Coachella Valley Firebirds

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